Malaysia Hotline: +603-2141 8908
A logo is a way of identifying a
unique product or service and it can be your most valuable marketing tool.
Sometimes called a brand, your logo is your identity, the way you show your
customers who you are. However, there is a difference between logo and business
name
Logo and business name have
different purposes which will protect your business in different ways.
A business name is only used to
identify your business. Registering your business name doesn't give you full
rights over that name-only a trade mark can give you full rights.
Below are the explanations to
help you understand the difference between logo and business name.
Business name:
· A business name is the name under which your business operates and is
connected to your Business Number (BN).
· You only need to register a business name if you are trading under a
name that is not your own.
· Registration of your business name registers it nationally. You only
need to register once even if you trade in multiple states.
· You cannot register a business name that is identical or too similar to
a business name registered to another Australian business or company.
· A business name does not give you legal rights to that name. This means
that if someone else uses your business name for their business, you don't have
any rights to stop them.
Logo:
· A logo legally protects your name and stops others from trading with
it. When you register a logo you get exclusive use of that logo you are
registered.
· A logo is protected in the registered country and territories for some
period.
· Being a logo owner makes it easier to apply for a logo in other
countries.
· If you need exclusive use of your business name, you should register it
as a logo to enjoy the rights.
Contact
us
If you have further queries, please contact Tannet
24 hours Malaysia hotline：603-21418908;
24 hours Hong Kong hotline：852-27837818;
24 hours Hong Kong hotline：86-755- 36990589;
Email: mytannet@gmail.com
TANNET GROUP: http://www.tannet-group.net, http://en.tannet.com.my